TRADEMARK PROTECTION IN THE GLOBAL MARKET
AUTHORS – PRASANNA S* & LAVANYA P**
* PRASANNA S, CHAIRMAN OF INSTITUTE OF LEGAL EDUCATION AND I.L.E. EDUCATIONAL TRUST. EMAIL – PRASANNA@ILEDU.IN.
** LAVANYA P, CHIEF ADMINISTRATOR OF INSTITUTE OF LEGAL EDUCATION. EMAIL – LAVANYA@ILEDU.IN.
Best Citation – PRASANNA S & LAVANYA P, TRADEMARK PROTECTION IN THE GLOBAL MARKET, ILE INTELLECTUAL PROPERTY AND CORPORATE LAW REVIEW, 2 (1) of 2023, Pg. 27-35, APIS – 3920 – 0008 | ISSN – 2583–6153.
Abstract:
Trademark protection is a critical aspect of intellectual property law, particularly in the context of the global market. This research paper explores the challenges and opportunities associated with safeguarding trademarks across borders. The analysis encompasses the impact of globalization on trademark registration, enforcement strategies, and the evolving nature of trademark protection in a rapidly changing international business landscape.
Keywords: Trademark Protection, Global Market, Intellectual Property Law,, International Business, Globalization, Enforcement Strategies.
BIBLIOGRAPHY
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